Saturday, October 25, 2008
Thursday, October 16, 2008
Just Kid Inc. today posits that the chance for success of a "better for you" kid introduction is under 5% (and possibly declining). I guess "better for you" doesn't communicate Yummy and Fun (unlike Billy's idea posted below).
I also learned today that kids think of Pizza's crust as its "bones." Bones are not yummy or fun. Luckily, the gooey, colorful, and empowering toppings are both, and can be quite good for kids. Based on a similar kid insight, we now have the successful Uncrustables--got time to design a crustless pizza?